14 – 17 MAY 2018 | CAPE TOWN STADIUM, SOUTH AFRICA
WE ARE AFRICA IS THE CONTINENT’S HOTTEST GATHERING OF HIGH-END AFRICAN TRAVEL BRANDS, WORLD-CLASS BUYERS AND TOP INTERNATIONAL PRESS.
WITH A SHARED MISSION TO REBRAND AFRICAN TRAVEL TO RESONATE WITH THE GLOBAL TRAVELLER, OUR TRIBE CELEBRATES THE VIBRANT DIVERSITY, UNEXPLORED MYSTERY AND HEART-WARMING MAGIC OF THE CONTINENT AND HER ISLANDS.
TOGETHER, WE STAND UNITED TO DEMONSTRATE THAT AFRICA IS NOT ONE STORY.
“Incredible meetings and unforgettable social gatherings. It’s the only show in Southern Africa that high-end African product should invest in.”
“Our best We Are Africa yet!! Simply mind blowing and success all round.”
“It’s a wonderful show that puts together quality product and buyers and can’t be compared to many other shows. To have the 3 days full of great meetings is a ROI hard to duplicate. And so well organised!”
“Wow, most amazing show ever attended, from the un-conference to the quality of vendors, just wow. Well Done.”
“A fabulous first experience of WAA – who knew a work conference could be so fun?! Very high standard of accommodation, venues, catering, and entertainment, and of course all the right movers and shakers in attendance throughout. “
“One of the best years at WAA – incredible appointments and great business. It really is a privilege for us to be at WAA, it is only when you attend this show that you realise how spoilt you are in comparison to other shows.”
“If you had to choose only one event to attend each year, WAA would be that event.”
“Honestly the most inspiring, creative, touching and rebellious trade show I’ve ever experienced! Full of visions, surprising finds and motivating debates about passionately trying new paths of partnerships in our trade.”
“As a newbie, I had heard of the show many times from others and I was blown away. Best quality meetings I have ever had at any show. Slickest operation and great presentation.”
“Totally RAD! Absolutely breathtaking and highly creative!”
STORIES FROM WE ARE AFRICA, THE AFRICAN CONTINENT AND AROUND THE GLOBE
Who could be better to show travellers how to live the high life than the tribe’s high-flyers? Let’s welcome the air extraordinaires who know how to take travellers to dizzying heights.
Find out why – and how – camps and lodges in Botswana are barely leaving footprints behind them in the building and maintenance of their properties.
Since Zeitza MOCAA made its entranceto Cape Town’s Waterfront in September 2017, Africa’s contemporary art scene has blossomed. But as an attraction that’s now arguably as alluring as the Motherland’s great landscapes, what’s next for the African art world? Melissa Twigg investigates.
Deep-sea game fishing is the pinnacle of the piscatorial world – and Africa boasts some of the richest waters on the planet. Here’s where to cast a line…
As the world marks International Women’s Day, we asked three trend-setting members of the tribe for their insights on the impact of women in the African tourism industry.
‘Sounds from’ is a new series of monthly playlists curated by music guru Jared Dietch that will drive Africa’s coolest tunes to the fore. First up are a sassy bunch of African female artists who’re bringing the girl power to ladies everywhere on International Women’s Day. They’ve got it – hear them flaunt it.
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