Welcome We Are Africa 2026’s newest tribe members
Welcome We Are Africa 2026’s newest tribe members With We Are Africa 2026 fast approaching, the buzz is unmistakable, and we’re delighted to reveal the newest members of the tribe joining us for the 11th edition of the show. Each new partner has been carefully curated, representing the finest expressions of Africa, and offering singular … Welcome We Are Africa 2026’s newest tribe members
Travels Trends 2026: Africa answers the call…
Travels Trends 2026: Africa answers the call… When it comes to seeking out what’s new in the world of travel trends, the ‘usual suspects’ continue to dominate; think multi-gen travel, solo travel, set-jetting, slow travel, along with sports and pop-culture travel – we’re looking at you Swifties! That said, some new movements are gaining momentum … Travels Trends 2026: Africa answers the call…
Wild With Purpose: We Are Africa 2026 is Untamed
We Are Africa has always believed that Africa deserves more than surface-level storytelling. It deserves intention, integrity, and bold leadership. We are proud to launch the We Are Africa 2026 campaign: Wild With Purpose. This is not simply a theme. It’s a declaration! Wild With Purpose reflects a shared commitment to elevating Africa’s voice … Wild With Purpose: We Are Africa 2026 is Untamed
Q&A with Dr. Steve Boyes
Q&A with Dr. Steve Boyes There are few voices capable of holding up a mirror to the travel industry and asking not just where we go, but why. Fewer still can do so with lived authority, scientific rigour, and an unflinching devotion to Africa’s wild places. Steve Boyes is one of them. A National Geographic … Q&A with Dr. Steve Boyes
We Are Africa Local Expands to a 1.5-Day Showcase for 2026
We Are Africa Local Expands to a 1.5-Day Showcase for 2026 After a powerful debut in 2025, We Are Africa Local is set to return bigger and bolder for 2026 – growing into a dedicated 1.5-day event from 4–5 May 2026 at Cape Town’s DHL Stadium. This expansion is a direct response to the phenomenal … We Are Africa Local Expands to a 1.5-Day Showcase for 2026
Q&A with Khwai Expeditions Camps’ Matshido Stiekema
Q&A with Khwai Expeditions Camps’ Matshido Stiekema A trailblazer in Botswana’s high-end safari space, Matshidiso “Tshidi” Stiekema has not only made her place in history as the first, and still only, Motswana woman to own and operate a luxury tented safari camp, but she has also become a guiding light for the next generation of … Q&A with Khwai Expeditions Camps’ Matshido Stiekema
Fostering Inclusive Luxury Tourism
Fostering Inclusive Luxury Tourism Conscious travel, local upliftment, sustainability, community-led tourism; the buzzwords of today’s industry promise a vision of travel as a force for good. In Africa, where tourism sits at the crossroads of conservation, culture, and community livelihoods, this jargon is more than marketing. It’s a necessity. For many operators, particularly in the … Fostering Inclusive Luxury Tourism
Keeping Luxury on track with Tiffany Vos-Thane
Keeping Luxury on track with Tiffany Vos-Thane We recently had the chance to sit down with Rovos Rail’s Chief Operating Officer, Tiffany Vos-Thane, for an illuminating interview delving into her unique journey – in particular, what it means to be steering her family’s legendary passenger trains with a combination of empathy, precision planning, agility and … Keeping Luxury on track with Tiffany Vos-Thane