royal family Archives - We Are Africa
Leonardo DiCaprio Foundation – by Michael Buckner / via Variety
06
Feb
2018
CONSERVATIONIST PIN-UPS: HOW EFFECTIVE IS CELEBRITY-DRIVEN CONSERVATION MARKETING?

5 -min. read Conservation is the “sexy cause of the moment”: countless celebrities are jumping on the bandwagon to help rescue animal kingdoms – but even with their international reach, are their efforts beneficial – or even appropriate – to the cause at hand?

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